Management Profile

Ken Fox

  • Mr. Ken Fox is the managing partner of a business strategy marketing consulting firm called The Soundings Group.
  • Mr. Fox has extensive experience working for Fortune 500 companies in marketing, new business development and business ventures.
  • During the course of his career, Mr. Fox has led marketing research and new business development for consumer packaged goods companies (The NutraSweet Company and Hunt-Wesson Foods, now ConAgra) and in medical products (Hillenbrand Industries, Inc.)
  • His experience includes working on high profile consumer products such as: Equal brand sweetener, NutraSweet, Wesson Oil, Orville Redenbacher Popcorn, and Peter Pan Peanut Butter, among others.
  • He has extensive international experience assessing new markets, helping to launch and optimize new product introductions in countries such as: Australia, Brazil, Canada, Hong Kong, Japan, Singapore, Taiwan, Thailand and Western Europe.
  • Mr. Fox also has extensive new business consulting experience in the medical field, working with such companies as: GE Medical, Berchtold, Hollister, Smith & Nephew and Eli Lilly & Company.
  • He is currently a mentor in The Citadel's MBA program, and has taught part-time in the MBA program at DePaul University in Chicago. He is chairman-elect of the South Carolina World Trade Center.
  • He has published in the Journal of Business strategy, the Journal of Healthcare Finance, the University of South Carolina's "Business & Economic Review" and the "Charleston Regional Business Journal."
  • Mr. Fox received a BBA from the University of Cincinnati and MBA from Pepperdine University.
Soundings Group

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